Category: Case study

An overview over some of our clients and projects we are currently working on or have worked on in the past

Sesame Workshop

Sesame Workshop

MISSION Realize client’s mission to implement a Chinese version of Sesame Street. Build client’s business into the structure of the Chinese media landscape. Create long term partnerships for client with key Chinese media entities. Vet and negotiate with Chinese TV stations in order to secure local partner. Develop deal structure with broadcast platform and licensing …

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Robert Bosch Foundation (RBF)

Robert Bosch Foundation (RBF)

MISSION Find reliable media partner for high-level bilateral Sino-German forum and implement project. Following securing of partner, manage communications between RBF and local Chinese partner. Research and vet a variety of prospective partners from China’s media industry. Help design the title, scope, type and content for the event (which became the China/Germany Media Forum). Plan …

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National Geographic Society (Digital Media, Archives and Giant Screen)

National Geographic Society (Digital Media, Archives and Giant Screen)

MISSION Create partnerships in China for NGS business units outside of publishing and channel. Identify and engage in initial discussions with potential online partners in China for National Geographic entities Negotiate content deal terms and conclude deals on behalf of client. Manage partner relationships and support project implementation. RESULTS Multi-year deal with Sina.com for a …

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Guinness World Records (GWR)

Guinness World Records (GWR)

MISSION Facilitate GWR’s first direct investment in PRC by providing comprehensive project management services in Beijing. Incubate GWR commercial and marketing projects, provide general China consulting services and office support to GWR business development team and UK visitors. Enable GWR to establish social media presence in China and support primary TV relationship with CCTV ahead …

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German Films

German Films

MISSION Increase the awareness of German films and film talent among the Chinese public and media community. Promote the distribution of German films in China. Plan attendance and operate German Films booth at key markets and trade fairs in Mainland China. Plan and execute targeted events for German Films producers attending Shanghai International Film Festival …

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Cineflix Rights

Cineflix Rights

MISSION Increase revenue from content sales into the Chinese market. Reduce management time from Cineflix Rights dealing with communication and negotiations with Chinese platforms and buyers. Formalize Cineflix’s finished program sales business in China and negotiate package deals on its behalf. RESULTS Cineflix is now one of the top sellers to China’s TV and online …

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all3media

all3media

MISSION • Build all3media’s global production and distribution group business into the fabric of China’s content buying industry • Connect all3media International and production companies under the all3media Group directly to Chinese platforms (traditional and online) and push sales efforts • Initiate and negotiate format and program deals in China • Plan, advise and facilitate …

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