News
Chinese Search Engine Giant Baidu Takes US$160 Million Stake in One of China’s Largest Private Production Companies
October 22, 2014
Listed Chinese search engine giant Baidu has taken a US$160 million stake in Zhejiang Huace, one of China’s largest and most prolific TV drama, and increasingly film, production companies.
As part of the deal, Baidu’s online video offering iQiyi will have exclusive access to Huace’s content output for its platform. At the same time, the move provides a content development outlet for Baidu’s “literature” platform.
The move is seen by many within the industry as a possible way to lock in content from reliable production companies as the price demanded by China’s production companies continues to rise.
Trending |
Most shared
- Relativity Teams with SAIF Partners and IDG China Media to Build Global Content & Distribution Company 18882
- Vol 13, Issue 16, September 09, 2009 14513
- Hunan TV To Make Its Hit Shows Exclusive to its Own VOD Site 5483
- Top 10 Imported Films by Box Office in H1 2011 (RMB million) 4155
- “Chinese Dream” for Whoever is Producing Dramas SAPPRFT Officials Deem Healthy For Chinese Viewers to Watch 4055
- Televisa to Relay CCTV 3607
- SAPPRFT Takes A Swipe at OTT Services 3
- CCTV VP Attempts Suicide 2
- Huayi Announces Plans to Release 32 Films in 2015 2
- Local Reports Have SAPPRFT Banning Celebrities: But This Time With A Ranking System 2
- SAPPRFT Puts Emphasis on Productions from Rural Areas 2
- Chinese Search Engine Giant Baidu Takes US$160 Million Stake in One of China’s Largest Private Production Companies 2
Subscribe to CMM-I Headlines
Add new comment