SECTOR REPORTS

The CMM Sector Report series brings you the latest analysis of China's content industry: advertising, TV, film, New Media, publishing and media policy. Released on a regular basis, reports cover such areas as the effects of the recent WTO ruling on China media, China’s 3G content market and China’s sports media business.

2009 CMM SECTOR REPORTS

Sector Titles Full Price Early Bird Rate
(10% OFF if booked before Nov 15, 2009)
Early Bird Rate Cut-Off Date Launch Date
POLICY The WTO Ruling on China’s Regime for Distributing and Importing Entertainment Products EUR390 EUR350 Nov 1, 2009 Nov 16, 2009
CONTENT Sports Content in Post Olympic China: Faster, Stronger, Higher? EUR390 EUR350 Nov 9, 2009 Dec 9, 2009
ADVERTISING Now You See It---TV Program Sponsorship & Product Placement in China EUR390 EUR350 Dec 7, 2009 Jan 7, 2010
CONTENT Online Video Sites---Competitive Landscape, Regulation and Revenue Generation EUR390 EUR350 Dec 7, 2009 Jan 7, 2010
CONTENT China’s 3G Content Market: Developments and Outlook EUR390 EUR350 TBA Q1 2010

 CMM-I Sector Reports draw on CMM-I's unrivaled knowledge and understanding of the Chinese media industries including our proprietary information resources (CMM Archives) and 20 years history of providing media consultancy and event services to international and Chinese media clients.

Each CMM-I Sector Report aims at providing insight to key developments and investment opportunities of the Chinese media sector enabling international media players to identify opportunities and assess potential of this otherwise complicated market.

Reports are individually tailored and provide an authoritative overview covering overall situation analysis, economic potential, political issues etc as well as an introduction to major players and deals. CMM Sector Reports are further strengthened with case studies and interviews with media leaders representing groups ranging from CCTV to youku.com.

CMM Sector Reports typically range from 50-80 pages in either pdf or printed format. CMM Sector Reports are available for EU390 with a 10% early bird discount.

For more frequent news updates on media developments in China, subscribe to the free CMM Headlines. If you need a comprehensive overview of all the sectors covered in these reports, the 2009 China Media Yearbook & Directory is available now.