China Media Monitor Intelligence (CMM-I) is the leading independent business to business intelligence resource for the Chinese media industries. Since 1990, CMM-I has provided domestic and international corporate and institutional clients with continuous tracking, development analysis, proprietary products and consulting services for the mainland Chinese media market.
Consulting
For more than 10 years CMM-I has been helping international media companies implement projects in china. Clients include National Geographic, German Films, ITV and Deutsche Welle. High end services include market analysis, Partner vetting, negotiation, implementation and basic lead type services... [ more ]
Knowledge Products
CMM-I specializes in producing quality reportage and analysis of the Chinese media industry, with a strong focus on content across film, TV and New Media platforms. Key publications include our
free China Media Monitor headline service and regular analysis on a range of topics... [more ]
China Media Monitor Headlines
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BIBF Ends, 12,656 Contracts of Intent Signed Sep 08, 2009
State Run Publishing Groups to be shut down in 2010 if not Finishing Transforming to Private Ones Sep 08, 2009
China Postpones Beijing Screenings Sep 08, 2009
China to Turn GIPG into International Media Group Sep 08, 2009
Foreign Language Teaching & Research Press and Disney English Cooperate to Publish Bilingual Children’s Book Sep 08, 2009
CMM-I Partners
What’s New
Thank you very much for your interest in German Films Screenings Beijing. Every month we show one German Film at the German Embassy School Beijing. For more information on films screened please see film updates below. We will resume scre...
BEIJING---New: Launch of CMM-I China media Sector Report service: The service brings you the latest analysis of China on Advertising, TV, Film, New Media, Publishing and Media Policy. Released on a regular basis, reports cover such areas as the effects of the recent WTO ruling on China media, China...
Published since 1999, the China Media Yearbook & Directory is the
most comprehensive executive guide to the media industries in China.
The unique three-in-one format includ...
The China Media Monitor has gone weekly! To celebrate, we're offering our Olympics Special for free. Read on for your free copy, published August 11.
China Media Facts
| Population | 1.32 bln |
| Households | 399 million |
| National TV Penetration | 96.6% |
| Cable TV Subscribers | 151.18 mln |
| Digital TV Subscribers | 26.16 mln |
| Average Satellite Channels Received (Nationwide) | 22 |
| Average Channels Received Per Urban Household | 61 |
| Average Channels Received Per Rural Household | 36 |
| National Broadcaster | CCTV |
| TV Drama Production | 14,670 episodes |
| TV Animation Production | 101,900 minutes |
| TV Drama Production Studios | 2,511 |
| TV Advertising Revenue | RMB 51.9 billion |
| Internet Users | 210 million |
| Online Advertising Spend | RMB 10.6 billion |